ADVERTISING: INDUSTRY AND AUDIENCES
- Module code: MD226
- Credits: 5
- Semester: 2
- Quota: 60
- Department: MEDIA STUDIES
- International:
Overview | |
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This module explores the relationships between advertising, audiences and media producers in order to critically examine the political economies of media production and consumption. Changing landscapes of audience behaviour, media technologies, regulatory frameworks and economic structures will be explored with respect to a variety of media. |
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Autumn Supplementals/Resits | |
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